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CHITA at Jill Zarin’s Luxury Luncheon: Redefining Comfort for a Cause

CHITA at Jill Zarin’s Luxury Luncheon: Redefining Comfort for a Cause

This summer, the beautiful Hamptons once again hosted one of the most exciting charity events of the season—Jill Zarin’s Luxury Luncheon. Presented by MEND Skincare and organized by the talented team of Sean Koski and Brian Kelly from Ticket2Events, this special gathering showcased luxury brands while also supporting a vital cause: Cancer Research. This year, CHITA was excited to be a part of the event as a pop-up shop, featuring its latest Ohana Modular sofa and adding to a day filled with elegance, kindness, and community spirit.

The purpose of Jill Zarin’s Luxury Luncheon goes beyond just celebration; it is a heartfelt tribute to Jill's late husband, Bobby Zarin, who sadly passed away from thyroid cancer several years ago. Bobby was a loyal supporter of his wife’s charity events, representing the spirit of giving back that this event promotes. This luncheon provides an opportunity for guests to enjoy a lovely afternoon while honoring a beloved community member and supporting important Cancer Research.

Jill Zarin’s Luxury Luncheon

As guests arrived, they were greeted by a red carpet entrance that set the tone for a glamorous afternoon. The curated showcase featured a mix of leading brands across various categories, including fashion, spirits, home decor, beauty, technology, and tourism. Each brand brought something unique, contributing to an atmosphere of sophistication and style. As a pop-up shop, CHITA introduced its new sofa - Ohana, and provided the opportunity to explore the Ohana sofa firsthand and see how its design can transform any space into a sanctuary of comfort. Ohana aims to redefine comfort while blending innovative design with impressive style. This commitment to quality and aesthetic appeal makes CHITA a standout choice for those looking to enhance their living spaces. Furniture should not only serve a functional purpose but also provide a sense of comfort and style that becomes part of everyday life. The event also provided guests with an intimate shopping experience, allowing them to engage directly with designers whose products are usually available online only. It’s worth mentioning that attendees who experienced the Ohana sofa were impressed by its spacious design, which invites ultimate relaxation. The zero-gravity position distributes body weight evenly, reducing pressure points and strain on the neck, back and lower back. Different reclining angles let users relax and work in comfort. It is adaptable and transforms a costly investment into a worthwhile one with tailored comfort with over 10 adaptable sofa groups. Moreover, the double-sided cushions are reversible and machine-washable. There are also USB and Type-C charging ports on the button.

CHITA smart couch

It's Ohana zero-gravity feature!

Ohana console sofa table with storage
Still many secrets! USB+TPYE C Charging Port, cup holder, storage box and more!


Still many secrets! USB+TPYE C Charging Port, cup holder, storage box and more!

This unique lunch experience treated invited guests to a day full of free on-site activations from some of the biggest and best companies. There was the Beauty Bar with giveaways, spa services and consultations from a celebrity injector. To keep things cool, there was a premier lounge with refreshing cocktails, a hydration station with a variety of drinks and a temperature control unit for VIPs. Guests also enjoyed delicious bites while taking part in various interactive activities and competitions throughout the event.

Along with a variety of shopping opportunities and a thoughtful food and drink experience, CHITA made a significant charitable contribution to Habitat for Humanity. It generously donated 130 chairs valued at over $60,000, reflecting the event's commitment to giving back to the community. This act not only provided essential items for those in need but also embodied the spirit of generosity and support that defined the occasion.

CHITA and Habitat for Humanity

What we have done for humanity :)

Join Us in Making a Difference

The Luxury Luncheon is not just about luxury products; it is about people coming together for a cause. The notable dignitaries who graced this rather prestigious event came from the entertainment and social media world, providing a strong platform to support and raise awareness for Cancer Research. As CHITA showcased its latest offerings, it stood in proud solidarity with other brands and individuals striving to make a difference. Events like this show the importance of social responsibility and community involvement. It is especially important for companies, particularly those in the luxury sector, to make a positive contribution to society and use their influence to create meaningful change. Many thanks to Jill Zarin for organizing such an impactful event and to MEND Skincare.

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